top of page
Image by Tim Mossholder

Your B2B Writer for White Papers &
Case Studies

I write White Papers to guide your customer's decisions—
and Case Studies that prove they made the right choice!

Struggling to prove the value of your product or service?
I can fix that—with written content that builds trust, showcases what you do best, and drives decisions.

black and white headshot of rachel lambert looking at camera with slight smile

Hi, I'm Rachel ~
Bash  the gorgeous pink button below and let's get started today!

a white background with several gold pineapples on it

"Rachel has transformed our marketing tasks so efficiently and effectively! From her first piece of work, she seemed to effortlessly take on our tone of voice and required style, and very quickly got to grips with the ins and outs of the translation business."

Clare Suttie - Atlas Translations

Services

"Copy Sells, Content Tells!"

Copywriting

Are you looking for captivating copy and persuasive prose? Well, here I am! My copywriting services will help you perform Spocktastic mind-melds with your customers and target audience. From landing page copy to email campaigns and everything in between, I'll make sure your brand's voice sparkles!

Content Creation

Need fresh and original content to keep your customers engaged? Yeah, you do, so I'll tailor my content creation service to your specific needs. From blogs to blurbs and web copy to white papers, I'll deliver high-quality content that hits your target audience and leaves them stunned (in a good and non-physical way).​

White Papers

Need to educate and persuade without putting your audience to sleep? I’ve got you covered.

 

My white paper writing blends research-backed insights with a compelling narrative to keep decision-makers engaged. Are you breaking down industry trends, showcasing innovative solutions, or guiding potential clients through complex topics? I'll craft a document that informs, persuades, and—dare I say—delights.

 

Expect a polished, well-structured white paper that boosts your credibility and makes you the go-to expert in your field.

Case Studies

Want to show off real-world success without sounding like a corporate robot?

 

I can craft case studies that bring your wins to life. I'll take raw data, customer stories, and project details and turn them into compelling narratives that highlight your expertise. With a balance of storytelling and hard-hitting results, your case studies will hit home with potential clients and prove that you don’t just do the talkie-talk, you also do the walkie-walk.

 

Engaging, structured, and conversion-friendly—because every fact and figure deserves its time to shine!

Technical Writing

With a solid background in engineering computer-aided drafting, I bring a technical edge to my freelance services. Translating complex engineering concepts into engaging, straightforward content lets you and your team stay informed and awake!

Technical documentation, standard operating procedures (SOPs), product manuals, user manuals, and engineering-focused technical articles are transformed for a diverse workforce.

Proofreading

Don't let typos and grammar mistakes undermine your credibility! I'm the type of person who sees a mistake on a website and emails the company with a "helpful tip" to fix said mistake. Let me put my obnoxious skill to good use (please!) by reviewing your web and written materials to ensure they are error-free and Rachel-approved.

​​

From blog posts to business proposals, I'll spit-polish your content and make it shine.

Localization

Localization is critical but often flies under the radar. It's the art of adapting a product or content to suit a specific market or region. When dealing with copy and content, it's a process that goes in a separate but parallel line to translation. Because the language will be the same, localization instead allows for cultural differences, regional dialects, local regulations, and market preferences.

 

With years of living on both sides of the Atlantic, I can Americanize or Anglocise your copy and content to make both New York and London feel the warm and fuzzies.

Image by Jess Bailey

How Can I Help You?

𝗜 𝘄𝗿𝗶𝘁𝗲 𝗪𝗵𝗶𝘁𝗲 𝗣𝗮𝗽𝗲𝗿𝘀 𝘁𝗼 𝗴𝘂𝗶𝗱𝗲 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿'𝘀 𝗱𝗲𝗰𝗶𝘀𝗶𝗼𝗻𝘀—𝗮𝗻𝗱 𝗖𝗮𝘀𝗲 𝗦𝘁𝘂𝗱𝗶𝗲𝘀 𝘁𝗵𝗮𝘁 𝗽𝗿𝗼𝘃𝗲 𝘁𝗵𝗲𝘆 𝗺𝗮𝗱𝗲 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗰𝗵𝗼𝗶𝗰𝗲!

Your products, services, and customer experience are fantastic, but do they sound that way on paper? That’s where I come in. As a freelance writer of case studies and white papers, I create what I've been told are compelling narratives that match your brand voice and sound just like (if not better than) your amazing customers.

So, let me ask you a question. Do you believe that white papers and case studies have to be walls of text and contain the personality of a potato? Hopefully, you said no. Because, at one point in time, that's exactly what they were like, but not anymore. Now they're cool 😎 and companies everywhere are realizing—just like you are—that white papers and case studies are sales and marketing goldmines! 

Like my tagline ⬆️ says, white papers guide your customers' decisions—and case studies prove they made the right choice. While the two are very different, they're also very similar. Don't you love it when people say ambiguous things like that? 😂

What I mean is that although the input, length, content, price, and goals involved are different—they're both part of a customer's journey. The pre-sale and the post-sale. When you work with a writer who "gets" that concept like I do, your job becomes infinitely easier.

Need even more reasons why you should work with me?
~ Collaborative Process—You're involved from "soup to nuts" - no hand-holding needed.
~ Content That Works—From tire-kicking to conversions, I write with YOUR end goal in mind.
~ Tacos and Star Wars—What else do you need?

When I’m not creating white papers and case studies, you’ll find me dodging the Texas heat, deep in a Star Wars binge, or perfecting my tiny, shaded garden. You won’t find me rock climbing, skydiving, or competing in a Hot Sauce challenge (nothing against hot sauce; I’m just a wuss).

Interested? Yeah, you are! Let’s connect and make the magic happen! 🪄

"From keyboard to KPIs, I write the words to help you save time, convert tire kickers, and make more money through stellar copy and content."

  • LinkedIn

©2025 by Rachel Lambert Agency, LLC | Proudly created with Wix.com | Accessibility Statement

bottom of page